In today's complex marketing world, campaigns often strive to incorporate innovative tactics and technologies to 'wow' a digitally sophisticated consumer base. However, this isn't enough, as in order to truly amplify the effects of a tactic, a multi-pronged media approach that balances innovative digital with traditional marketing channels is needed. Learn how to properly use all the tools in the amplification "tool box" in our amplification guide.

What you'll learn:
  • The various owned, paid, and earned media tools available and how they can help amplify your promotions
  • Amplification do's and don'ts
  • Examples of campaigns that have successfully utilized all three media tiers

Check Out Some Related Cases

In order to stand out in the competitive back-to-school season and drive sales at Walmart, Snipp created a custom music rewards program for Scotties where eligible consumers are given a download code to redeem music from a catalog of millions of songs. 
Scotties

Leveraging our self-service promotions platform, the "f'real perks" loyalty program was created where consumers can submit their receipt to earn points, while also earning points through engagements such as registration, watching videos and social sharing.

f'real foods