The sharing economy is here to stay, and with consumers becoming increasingly comfortable and familiar with these services, they have come to expect traditional companies to offer elements similar to those available in the sharing economy. With this in mind, we've put together 5 key strategies to consider for loyalty programs looking to incorporate and take advantage of the sharing economy. 

What you'll learn:
  • How you can use loyalty to control the experience 
  • The benefit of incentivizing interactions instead of transactions 
  • Why replacing traditional rewards with rank and recognition can increase customer satisfaction
  • Examples of established companies successfully partnering with peer-to-peer service providers 

Check Out Some Related Cases

Dr Pepper wanted to increase basket size and drive sales across their entire portfolio, so leveraging image recognition and using SnippCheck, a promotion was created were eligible consumers could submit an image of their product and receive an Uber code. 
Dr Pepper

Tito's wanted to drive sales while also tying their brand into themes of responsible drinking, so leveraging our best-in-class rewards catalog, a program was created where eligible consumers could send in their product receipt and receive a $5 Lyft code.

Tito's Vodka