White Paper

Solutions for On-Pack
Promotions at Retail



Solutions for On-pack Promotions at Retail
Brands in the CPG industry are always searching for new ideas to attract the attention of consumers in the retail aisle. From QR codes to digital watermarks, the on-pack promotion landscape can be difficult to navigate, especially as it evolves into the digital sphere. With this in mind, we present the 2016 Guide to Solutions for On-Pack Promotions.

    In this white paper, you will learn:
    • The difference between mobile QR codes and SnapTags, and how Target is using them in-stores
    • How NFC and Augmented Reality on-pack can bring simple promotions to life
    • The incredibly easy ways that text-to-win and image recognition can optimize a promotion for your mobile consumer

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