Guide

CPG Alcoholic Beverages
Industry: A Snapshot
of Consumer Trends


CPG Alcoholic beverage

Savvy marketers can still seize market share by assessing and acting on consumer trends. The beverage industry is changing, and competition is heating up like never before. In an effort to align our brand and agency partners’ marketing strategies with best practices, we created a snapshot of consumer trends within the CPG Alcoholic Beverages industry.



    What You'll Learn:

  • How to use mobile first promotions to get retailers to buy into your program
  • Why you should target all consumers on mobile, including the ones you wouldn’t expect to be mobile users
  • What types of offers and incentives are best to use for your mobile marketing promotion

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