Guide

CPG Household & Cleaning Products Industry: A Snapshot of Consumer

Trends


CPG Household
The consumer market for household goods and cleaning products is changing, and competition is heating up like never before. In an effort to align our brand and agency partners’ marketing strategies with best practices, we created a snapshot of consumer trends within the CPG Household & Cleaning Products Industry.

    What You'll Learn:

  • Trend 1: Potential increases for multi-purpose products
  • Trend 2: E-commerce is on the rise
  • Trend 3: Marketing strategies are evolving for household products

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