Join Verizon, Snipp Interactive, and GlobalWide Media as we address the latest mobile marketing innovations that are causing a stir in the world of brands and businesses. From innovation in rewards and incentives, including a look into the unique “Data as a Reward” model, to novel ways of driving conversions and tracking media & ROI, mobile devices are the centerpiece of a world that only promises further evolution as time marches on.
What you'll learn:
- An overview of the mobile landscape today, with key research to help your brand make mobile-oriented decisions
- New developments in mobile-based incentives, such as data as a reward, that promises to keep consumers purchasing and engaging
- How to incentivize conversions beyond purchase, and the metrics to keep an eye on to prove ROI
- A one-of-a-kind perspective on mobile trends from industry leader Verizon