Demographic Trends:
Engaging Millennial
Shoppers at Retail

Millennials are certainly a hot topic these days; they have more disposable income than any other demographic and they exude influence over other powerful buyers. Millennials have grown up in a digital and information age; resulting in this group constantly being connected with digital and social channels for hours per day.

Capturing the attention of Millennials can be a challenge for brands as they must engage this group digitally but also in-store. In this whitepaper, learn how to target Millennials in new ways to give them the information and products they crave, while still providing the convenient, in-store experience they are accustomed to.

    What You'll Learn:

    • Why Millennials are a strong source of spending power
    • How Millennials lead the digital, especially mobile, revolution
    • Why Millennials crave an integrated digital and physical shopping experience
    • How Millennials influence their peers and family on purchase decisions

Download Resource

© 2017 Snipp Interactive Inc.