Whitepaper

5 Best Practices for Incorporating Mobile into Your Brand Strategy

at Retail


A few minutes without your smartphone is more than an inconvenience; it can cause some serious separation anxiety! While the path to purchase was once linear, consumers now use a number of avenues both online and offline to lead them in-store.

But what might surprise you is just how many consumers are using their smartphones to make purchase decisions while in the retail aisle! Top CPG companies are now shifting over 10% of a total brand marketing budget to mobile. Don’t get left behind - download our whitepaper: 5 Best Practices for Incorporating Mobile into Your Brand Strategy at Retail.


    What You'll Learn:

    • How to use mobile first promotions to get retailers to buy into your program
    • Why you should target all consumers on mobile, including the ones you wouldn’t expect to be mobile users
    • What types of offers and incentives are best to use for your mobile marketing promotion

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