Consumer loyalty programs have traditionally been associated with big-ticket items, but thanks to purchase validation technologies and value-add rewards, CPG companies can now confidently invest in a loyalty program.
In this white paper, we have outlined the top 3 challenges that CPG companies have faced when trying to create a loyalty strategy, and the solutions that now allow them to successfully build loyalty.
Topics in this white paper:
How to drive enrolment in a program and see continued engagement.
The types of promotions and activites that integrate best with CPG loyalty programs.
The invaluable data that can be collected from a loyalty program.